Feasibility Study for a Major Manufacturer’s International Expansion
Client: Leading Enclosure Manufacturer
Sucess Dialog
This is added to your favourites.
Warning Dialog
This is already added to your favourites.
sorry something went wrong.
Objective
To conduct a feasibility study for expansion into a new country market, including economic analysis of building new a stainless steel (SS) enclosure plant, total market sizing and composition breakdown, and an assessment of the company’s in-country brand strength.
CRISL's Solution
CRISIL devised an in-depth secondary research framework to understand the macroeconomic view of the country and identify industry-specific trends
Supplemented the framework with open-ended interviews with over 100 market participants, end users, industry experts and consultants
Developed a detailed quantitative market-sizing model based
Studied demand potential in five major industries – oil and gas, food and beverage, pharmaceutical, specialty chemicals, and water and wastewater treatment
Lastly, finalized a business plan, comprising market potential by region and competitive presence, and highlighting potential pain points and winning strategy
Client Impact
Based in part on conclusions from the CRISIL analysis, the client decided to set up its manufacturing plant in the target country
Insights into marketplace dynamics and relative brand positioning helped the client create an effective business strategy and enter the country market to high levels of initial demand
Request for services
Questions
Looking for high-end research and risk services? Reach out to us at: